The journey of self discovery is a tedious yet necessary process that we all must go through at one time maybe even multiple times in our lives. It's a road trip of set vision and intent on discover our Sol purpose for each stage of our life or maybe even the overarching theme of our entire existence. Rooted in the hope that we are destined to fulfill this Sol Purpose and gravitate towards the highest sense of self we were created for.
Sol-Era was founded at a time in my own journey where I was searching for a greater sense of self. I had left what I believed was dream job. I felt great purpose in the work i was doing 10 fold. However, it only lasted about 2 1/2 months. Those 2 1/2 months filled me with more gratification and satisfaction than any other year of my life. After basically being forced to abandon the job that gave me that great sense of fulfillment i was found at a sort of sunken place. I felt unfulfilled and without a greater sense of meaning.
For me, Sol-Era Brands meaning has two separate parts. The first, Sol, derived from the meaning of day. Every day we have to make the choice to see the world as our own and look at life through a different set of lenses than any one else. Your life is your own! You have to wake up and say "What goals can I achieve today?" "What will be my point of focus?" Era- meaning a period fo time. The journey we are own doesn't last forever, it's a set period of time that sees growth and expansion of self. This your period of self-discovery. How will you spend your journey? What will you choose to focus on during this time?
Here at Sol-Era Brand we celebrate the journey of self-discovery. We invite you to join us in the pursuit of learning what makes you shine in this world. How will you see yourself through our lenses? What is your Sol purpose?
-Founder, Sol-Era Brand